Marketing Mauritius Essay Example | Topics and Well Written Essays - 8000 words

Marketing Mauritius - Essay Example al visitor arrivals throughout the world stood at 860 million, which stands to be more, then the total population of Europe and the US taken together. The businessmen, governments, financial experts and economists do testify to the immense potential of the tourism industry in uplifting the quality of life in the developing nations. It is a hassle free way of transporting the resources and foreign exchange from the developed world to the developing world. Mauritius is a volcanic island surrounded by coral reefs that lies in the Indian Ocean, about 800 Km to the east of Madagascar. Various favourable factors like the usage of English and French as the local languages, a stable democratic political system, an impressively high rate of literacy and an abundance of the natural beauty make Mauritius an ideal tourist destination. This dissertation delves into the international, commercial and economic dimensions of the tourism in Mauritius so as to have an insight into the advantages that Mauritius commands as a preferred tourist destination and to suggest positive strategies for marketing Mauritius amongst the international tourist community. Though tourism as an industry has distinct psychological, international, political and economic dimensions, it will be pragmatic to analyse the case of Mauritius as a tourist destination from an economic vantage. This approach becomes more expedient, considering the ongoing economic meltdown and the difficulties being faced by the developing nations like Mauritius in marketing themselves as tourist destinations. Thus the role of tourism in the Mauritius’ economy needs to be looked in, in a broader perspective. Hence, it will be utterly imperative to correlate the relevance and significance of tourism in Mauritius with the conclusions of The Manila Deceleration on World Tourism, finalized at the World Tourism Conference held at Manila in September 1980, which witnessed the participation of the delegates of more then 107

Barclays bank approach to system implementation ((business information Essay

Barclays bank approach to system implementation ((business information system)) - Essay Example This would mean spending more money to pay the extra manpower added to run the two systems together. With the case for Barclays, this cost was minimized when they decided to use the ‘big bang’ approach where by they only spent on the new system rather that both the new and the old as in parallel or pilot approaches of system implementation. During the process of migrating old data to the new IBM database DB2, erroneous data that were found in the old databases were removed and only complete and useful data was moved. This helped the bank on saving disk space and also in the cleaning of their data. When running only one system the concentration level of the staff using the system becomes high because they only need to focus on one system rather than two. This method of changeover reduces interruptions caused when the staffs have to work on two systems concurrently. Therefore, Barclay staff had minimum interruption considered to when the bank had decided to use a parallel method. Since the staffs using the new system don’t have a fallback system, they tend to learn how to use the new system faster than when the organization was running on a parallel system changeover approach. Regardless of preparing for the last 18 months for the launch of the new system, no one knows when things might go wrong. By adopting the ‘big bang’ approach, the bank had risked losing both the old system and the new one just in case it failed. The impact of such failure would also be more than when other methods were used. There is always the risk of meeting the deadline of launching the new system especially when a team is involved in the development process. For the case of Barclays, they never had problem in meeting their deadline and things went smooth. Merging data from various databases into one centrally located and accessible by all branches was a difficult task. This was so because, some of the data had to